THE City Tourism Office (CTO) is set to conduct Tourism Information Caravan starting Monday, November 28, to encourage the participation of the different sectors of Zamboanga City.
This came as a result of the approval of Mayor Ma. Isabelle Climaco-Salazar on the initiative proposed by the CTO to launch a massive and inclusive tourism information campaign.
City Hall Information Officer Belen Sheila Covarrubias said the caravan is a series of tourism information and promotions campaign which aims to educate the various stakeholders on the current tourism profile as well as promote and encourage their involvement and support in the promotions of the various tourism products that the city has.
Covarrubias said the campaign shall involve the academe, which is considered as one of the key and vital players of the tourism industry.
She said the info caravan team from the City Tourism Office shall visit schools from both the public and private sectors.
She said the caravan for schools will run from November 28 to December 7. (Bong Garcia/Sunnex)
